Huge volumes of inventory are a problem, H&M are a fantastic case study for this with a $4.3bn problem on their hands. In March 2019 H&M announced that they had stock of this value of hard to shift inventory. This has resulted in high levels of discounting and reduced profits. What’s more, as well […]
Screen Print UK
Guest Blog: 4 Ways to Improve the Logistics of Your Restaurant
When it comes to running a successful restaurant, there’s a lot you need to pull off behind the scenes. Here, Dan Casey from lifting equipment specialists Penny Hydraulics offers his advice for restaurant owners looking to streamline their operations. Restaurants are dependent on carefully thought out logistics. In fact, they are one of the riskiest […]
How Technology Is Changing The Fashion Industry
Technology has changed the way we do almost everything over the past twenty to thirty years. But one of the biggest impacts it has had on our lives is the way we do our shopping, whether that’s groceries, gifts, homeware, clothes or shoes. This has consequently had an impact on the retail and fashion industry. […]
How the Clothing Industry Is Changing
The modern clothing industry has been the result of the shift from tailored clothes to ready-made apparel. This change has affected everything, including the design, production, marketing and sales. The modern clothing industry has also paved the way for different labels and brands, designers, magazines, and clothing stores. Let’s look at how the clothing industry […]
Guest Blog: How to leverage offline marketing to boost your online brand
Ever since the internet became a global phenomenon, brands began transforming this newfound digital realm into their new home. And with this came the rise of digital marketing, the art of using websites, social networks, and email for promotion. Traditional marketing lost some of its influence in the process, but it didn’t lose its effectiveness. […]
How To Make The Most Of Exhibitions, Trade Fairs, And Expos
Exhibitions and trade fairs offer excellent opportunities for the savvy entrepreneur or business owner to forge new relationships, develop leads, and even convert some customers. Having paid hundreds or even thousands of pounds to display at one of these events, and taken the time out to attend, you need to do everything you can to […]
How to Build a Sustainable and Ethical Fashion Brand
For months, you’ve laboured over your creative project, drafting designs for your signature pieces and building your unique eco-friendly business model. Starting a new fashion brand is a massive undertaking filled with hard work! However – fueled with the correct resources, marketing, and brainpower – your ideas can blossom into a lucrative, fulfilling business. Try […]
Startup Fashion Brand Relabelling Guide
So you’ve read our help centre article “Why We Don’t Offer Relabelling & Why You Should Use an Expert“, and have decided printing your logo into the neck (or externally to the nape for optimal brand exposure) is the best option for you. However, you’re wanting a product that doesn’t have manufacturers branding plastered over the […]
The sustainable brand taking Europe by storm
Iris van Melsen is the founder and creative lead at Permanent Clothing, a sustainable fashion brand taking Europe by storm. The brand, was conceived with the ambition to reflect the unique individuality of the Amsterdam streetwear culture through conscious collection concepts, in a more positive and sustainable way. Iris has lead Permanent clothing to be […]