Sustainable DTG printing, for your business or brand.
DTG printing with professional digital mockups and every order checked by an expert as standard. You can expect quality and service like no other.
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Direct to garment printing (DTG printing)
Not all DTG printing is created equal. We use the latest technology to deliver the best print quality and finish. Here are some of the reasons why you can trust us with your brand.
No minimum order
No matter how big or small your business is, we can help.
Industry-leading machinery, inks and threads mean retail quality, every time.
Built on sustainability
From day one of business it’s been our focus, it's in our DNA.
Our team of print and design experts are here to support you every step of the way.
When speed matters
Our pioneering technology means you can order online, or get a quote in seconds, 24/7.
What is direct to garment printing (DTG)?
Direct to garment printing is the process of printing logos and designs directly onto garments. With this method, it is possible to print onto a wide range of clothing types, with an unlimited number of colours and designs. And with our market-leading technology, you’ll get the best possible results for your DTG printed clothing when you buy from A.M. Custom Clothing.
With direct to garment printing, the ink is injected into the fabric, allowing your design to stretch and move as the garment is worn over time. This means, unlike traditional screen printing, the durability of DTG printed clothing is typically much longer.
With no minimum order quantity and a lot of flexibility, direct to garment printing is ideal for those with highly detailed design work such as full-colour photographs, or those requiring small order volumes.
DTG printing is perfect for...
Very colourful designs
One off or small quantity orders
Merchandise and retail products
Images and photographs
The benefits of direct to garment printing
We use some of the most advanced direct to garment printing technology in Europe, ensuring minimal wastage and optimal production efficiency. Other advantages include:
- Provides greater flexibility over colours and quantities
- Multiple colours can be used, without limitation
- Won’t crack or fade over time
- Quality results on light or dark fabric
- Eco-friendly inks and low-waste process
The disadvantages of direct to garment printing
Like all decoration methods, DTG printing does have its disadvantages. They include:
- Not as economical on bulk order volumes
- Cannot Pantone match colours
- Fewer print location options
- Garments are required to be 70+% cotton
Unsure of which decoration method to choose? Don't worry, our experienced team will ensure you get the appropriate print method for your order.
The most eco friendly DTG printing
With Kornit Atlas and Kornit Avalanche HD6 printers, we're able to offer some of the most advanced and environmentally-friendly print technology available in Europe. Our water-based NeoPigment™ inks are free of heavy metals, formaldehyde, and APE, making them non-toxic and biodegradable. Our DTG printing is significantly less water-intensive than other print processes, with zero water wastage.
Get stunning printed t-shirts that don't harm the environment with our biodegradable ink and energy-saving processes.
Quality and feel of DTG printing
When DTG printing, ink is embedded into the fabrics providing a finish that is typically softer than other print methods. The ink cannot crack or peel off over time.
With DTG printing, you can expect a high-quality finish that’s soft to the touch, as the water-based inks sit within the fabric, rather than on top of it. This ensures increased durability, making direct to garment printing ideal for merchandise and retail products.
When using direct to garment printing on dark fabrics, a base coat is required. In this instance, the print may feel slightly raised when compared to an identical print on a white garment.
How much does it cost to DTG print? Is it expensive?
With prices coming in much lower than traditional print methods, wholesale DTG printing prices for T-shirts can be as low as £5.20, with all production undertaken here in our DTG UK printing facilities.
Products that can be DTG printed
DTG printing works best on products with a high percentage of cotton. For the best results, we advise opting to print onto products with at least 70% cotton.
We can DTG print onto a wide range of clothing items, however, our most popular products include the following:
DTG T-Shirt Printing Onto Dark Colours
DTGDTG T-Shirt Printing Onto Dark Colours
DTGDigital Printing T Shirts
DTGDTG T-Shirt Printing Onto Dark Colours
DTGRetail DTG Printed T-Shirt Merchandise
DTGDTG T-Shirt Printing Onto Dark Colours
DTGOrganic DTG T-Shirt Printing
DTGBulk Ethical Printed T-Shirts
DTGDTG T-Shirt Printing Onto Dark Colours
See how the world's best use A.M. Custom Clothing
We’re proud to have partnered with some of the biggest brands in Europe. Get inspired with case studies from some of our other customers' DTG printed products below.
Frequently asked questions about DTG printing
Does DTG print crack?
As the DTG inks are printed into the fabric, rather than sitting on top of it your DTG printed T-shirts shouldn’t crack or peel off. DTG is one of the most durable print methods on the market.
Does DTG wash out or fade?
Like a new pair of jeans, you may lose a little bit of vibrance after the first wash, however, this should be minimal if washed correctly and according to the care instructions of the garment.
Beyond that, whether it’s a DTG printed hoodie, tote bag or T-shirt, they should stand the test of time with unrivalled durability.
Please note, this is subject to the machinery being used and the quality of the inks; so if you have felt let down by DTG in the past, don’t rule out the process as a whole, it just might be a case of trying a different supplier with better quality inks and machinery.
Is DTG printing good quality & durable?
The quality and durability are very much down to the machinery and inks used. When using a DTG printing company like us, you can expect retail level quality, with vibrant prints that are on par with (or better than) traditional print methods like screen printing.
As a company that offers both DTG and screen printing, we say this from a completely unbiased perspective.
The image below on the left was taken straight after the T-shirt was printed. The image on the right is a photo of the same T-shirt taken over a year later (after being worn and washed regularly for a full year – at least 20 washes).
While there are some slight differences due to the lighting and angle being slightly different, it’s clear to see that the print quality is still almost exactly the same as it was after being printed, having been worn and washed.
Products we can print with DTG
The most popular products for DTG printing are T-shirts, sweatshirts, hoodies and tote bags. So long as a product has a high percentage of cotton in its composition and will fit in the printer, it can usually be printed with DTG.
We’ve got lots of other items that can be DTG printed, so if you’re unsure if your preferred product can be DTG printed, just let us know and we’ll get back to you as quickly as possible.
Do you need to pretreat before DTG?
Yes, clothing products do need a pre-treatment applied before they can be DTG printed. In most instances, the printer applies the pre-treatment at the time of printing, ensuring a great finish and no sticky/smelly pre-treatment residue that you may experience with cheaper DTG setups.
Does DTG print white?
While some cheaper DTG printers are not able to print white, our market-leading machines can print white alongside thousands of other shades. This ensures that we’re able to print onto any coloured T-shirts you desire.
DTG printing on black shirts
DTG printing onto black T-shirts is no problem. When printing onto black or any colour other than white, the print will feel similar to a screen print; this is due to a base coat of white ink having to be put down before printing your design. This base coat ensures your design is vivid and all of the colours show up.
DTG printing onto polyester
We advise only DTG printing onto garments with no less than 70% cotton in their composition. For items with a high polyester composition, we advise screen printing or digital transfer printing for the best results.
DTG printing vs sublimation printing
Sublimation is best suited for all-over print coverage and sportswear. Sublimation inks only stick to polyester, so if you’re using any fabric that isn’t 100% polyester, then sublimation printing is not possible.
DTG is the complete opposite, its inks only stick to cotton, so any fabric that has 70% or more cotton in the composition is ideal.
DTG printing vs heat transfer and vinyl prints
Heat transfers and vinyl prints are best suited for non-cotton items like coats, jackets, bags and sportswear. In those instances, heat transfers are the best print method of choice.
If printing onto T-shirts or anything with a high cotton percentage we’d always recommend DTG printing over heat transfer prints for the best results.
DTG printing vs screen printing
One of the most frequent questions we get is, “should I go for DTG printing or screen printing”.
When it comes down to quality, DTG is on par with screen printing, and in some circumstances better than screen printing. However, when it comes to choosing the right print method, it’s less about which is ‘better’ and more about which is most suitable.
Many print companies try to argue that one method is better than the other but, generally, this is because they only offer one option. The reality is that both serve different purposes and work best in different situations.
If you’re bulk printing large volumes with a simple design, then screen printing may actually be the best option for you. However, if you want smaller volumes or have a very complex design, DTG is likely the best option.
DTG printer vs embroidery
There are a few elements that come into play when deciding between DTG and embroidery, the first is the fabric type and design size.
If the fabric is light (such as a T-shirt), but the design is large, then we’d generally recommend DTG. A large embroidery can be very heavy, especially on something like a T-shirt.
On sweatshirts, hoodies, coats and other heavier items, a large embroidery wouldn’t be a problem and might actually be the best option. With fabrics like fleece, DTG isn’t possible, so embroidery is the only choice.
The second element to consider is design complexity. For complex designs, DTG printing is generally the best option as the ink pigments are far smaller than threads. With threads being a lot thicker than ink pigments, it’s harder to get the same level of detail. So if you have small intricate text or design elements it’s likely best to opt for DTG.
The last factor to consider is personal preference. In some instances, like a simple design on a cotton hoodie, both print or embroidery would work well. In that case, it’s entirely down to which one you prefer, as both decoration methods are highly durable and look great.
Our maximum DTG print size is 400mm x 500mm. However, smaller sizes and women’s T-shirts typically don’t allow such large coverage, with this in mind we always recommend keeping your design at 297mm x 400mm as this will likely fit on any T-shirt, regardless of gender or size.
When it comes to large front or back prints on T-shirts, most brands choose to keep their design at the advised 297mm across the board.
Can I have my design at multiple sizes across an order?
You can, however, having your design at multiple sizes for different sized T-shirts across an order is typically a bad idea. Choosing to do that means you miss out on economies of scale. For example, if you buy 50 T-shirts, but 25 of those items have the print at one size, and 25 have the design at a different size, you’ll end paying for two 25-unit orders and not one 50-unit one. Ultimately people buy and wear products because they either love the brand or design, not because the design is 10mm larger than the competing brand’s design.
Please note, in almost all instances an order can be a mix of T-shirt sizes, without an impact on the price.
DTG inks are water-based. The water-based NeoPigment™ inks are completely free of heavy metals, formaldehyde and Alkylphenol Ethoxylates (APE), making them non-hazardous, non-toxic and biodegradable.
As part of our waterless printing system, the biodegradable ink and energy-saving process makes our printers the best option for eco-conscious brands.
DTG is often referred to as digital T-shirt printing, due to its digital nature, we’ve even heard customers refer to it as digital screen printing. While we generally understand what customers are asking for when terms like this are used, the correct name for the process is DTG or Direct to Garment.
But in short, in most cases, if you hear digital T-shirt printing, it’s likely in reference to DTG.
Not sure what format your artwork needs to be in for DTG Printing? Find out more here.
Need some design advice? Our Design Resources section is filled with lots of tips and tricks.
Don’t worry, we make things easy. Our team of experts will select the most appropriate print method for your logo or design (unless specified otherwise).
If you want to find out even more about DTG printing you may find the following blog posts a good place to start.
DTG print quality can vary greatly depending on the print company you choose. With machinery varying from ones that cost a few hundred pounds to those that are worth hundreds of thousands of pounds, it’s not surprising that there can be huge quality differences between different DTG prints.
Quality is often dependent on technology. This is why we use some of the leading DTG print technology available in Europe, ensuring unrivalled precision and quality. Your brand is everything and first impressions count, so when it comes to your printed clothing, don’t settle for second best.
Not sure if we're right for you? Take a look at some of our recent customers and what they had to say here.
You can also find out more on what makes us a little bit better than your average DTG printer here.
The internet makes it much easier to find DTG printing services & digital printing services. In the past you may have had to search for a “DTG print shop near me”, but there’s no longer a need to traipse across town with a box of T-shirts. With A.M. Custom Clothing. Our online shop allows you to pick your product, upload your design, and checkout in just a few clicks.
It’s not quite as simple as comparing DTG vs screen printing and saying which one is better, they both offer great results but may deliver advantages in certain scenarios. For example, a DTG printing service like A.M. Custom Clothing will be able to offer no minimum order quantities, while screen printing usually has a threshold of around 25 garments. However, in bulk, screen printing can be cheaper over large quantities.
Screen printing vs DTG: Is DTG cheaper than screen printing?
If you’re ordering less than 100 items, DTG is likely the most economical print method you can choose. With prices coming in much lower than traditional print methods like screen printing and with quality to match, DTG is often the best choice.
What is the difference between direct to garment printing and screen printing?
With screen printing, the ink sits on top of the fabric. This means that over time, screen printed designs can crack or begin to fade. With direct to garment, the ink is soaked into the fibres of the clothing and does not sit on top of the fabric. Opting for the DTG method will ensure your design does not crack over time.
Behind the scenes
You can get a behind the scenes look at all of our market leading print technology in the video below.
How many products do you need?
We keep things simple, just select the quantity you need below, and our experienced team will ensure you get the appropriate print method for your order.
For print, embroidery and blank garments, our Online Shop is the fast and easy way to order. Every order (of any size) is checked by our print experts ensuring the best results every time.
If you require a quote for 25 or more items, head this way. Whether it's for bulk T-shirt printing, or embroidered workwear we can help.
Need commercial volumes? Get in touch with our team, and join some of the world's biggest brands who rely on us for their branded clothing.
Want to use a specific print process?
If purchasing custom printed garments, our system will use a number of variables to calculate the best and most appropriate production process. This keeps things nice and easy for you, and ensures you don’t have to spend years gleaning the knowledge of a printer before making your order. Your order is then checked over by our expert team, ensuring the most appropriate process has been assigned and that your artwork is in the suitable format. Please note all of our print processes are of the highest quality and durability, so perfect for whatever you need. If you do require a specific print method to be used, you’ll find details on how to do this & more information here.
"The go-to supplier for ethical and environmentally sound custom clothing & branded uniforms."
"Leading the way in Fairtrade with A.M. Custom Clothing"
"Another business with a canny growth strategy is Chester based, A.M. Custom Clothing, which provides personalised, printed garments."
"What sets this company apart is their option of fair-trade, organic and recycled garments to choose from"