What t-shirt should I choose?!

Ethically and environmentally certified custom t-shirt

So you’re looking to get some custom printed t-shirts and it’s now come to the decision of what t-shirt to get and all of a sudden what should be simple becomes very daunting.
There are thousands of t-shirt variations out there to choose from, and for most of us, they all look exactly the same! So what on earth should you do, how can you make an educated decision? Fear not, we’re here to help!

At A.M. Custom Clothing we’ve tried our hardest to simplify it a little by only having a small number of t-shirt variations per range, however even then things can get tricky; what range to use, then what t-shirt within the range?!

What product range?

First things first, lets start by briefly covering the ranges to help you decide on which is best for you.

A.M. Fairtrade - Our leading range of organic Fairtrade products
A.M. Zero - Our range of Climate Neutral organic certified products
A.M. Organic - Our range of organic products
A.M. Recycled - Our range of products made from recycled materials
A.M. Basics - Our basic ethically certified products
(all of our core ranges are ethically certified)

Blank Fairtrade white polo shirt

The styles across these ranges are quite similar with all (apart from Basics) being very fashion forward and modern. Alongside this the quality is also fairly consistent across the board, so it’s mainly down to the ethical certifications which sit best within your organisation.

Fitted or not fitted?

Thankfully our fitted products aren’t like a wetsuit, you will still be able to move and breath, they are just a little more fitted to the human shape. If fashion is your game then fitted products are probably of interest. If you are looking for a t-shirt for promotional activities or events, we would always suggest going for standard fitted products as this ensures the products fit more people of all shapes and sizes.

GSM what?

Most people are very unsure on how they can work out how thick/heavy their t-shirt will be, we’re here to demystify this. To work out the thickness all you need to look for is the product ‘gsm’ (grams per square metre), on a t-shirt 140-150gsm is about standard weight, so anything heavier is likely to be a little thicker than your normal off the shelf retail product.

quality cotton source

Differing cotton quality

There are a lot of factors involved when it comes to cotton quality. The first factor is the source, in most cases organic or Fairtrade cotton is of a far higher quality than standard cotton. Alongside this, organic and Fairtrade cotton is far softer.

As well as the source having an impact, the process the cotton has undergone when being spun into fabrics has an impact. There is ringspun cotton where the cotton fibres are twisted more tightly than standard cotton, this results in greater durability and softness.

There is also combed and semi combed cotton, again this is a softer cotton where the impurities are in fact combed out before being spun.

Standard cotton isn’t something you should avoid by any stretch, however it’s worth noting that for improved softness and durability there are different qualities of cotton available.

What size t-shirt should I get?

When ordering t-shirts we always encourage buying a sample or asking for a size chart for your specific products so you can work out what sizes are most appropriate. Alongside this, we would always recommend buying a size larger than a size smaller, as you can wear something bigger than you, however, if it’s smaller than you, well that’s a bit of a problem...


In conclusion, if you are looking for a t-shirt that is not only going to last you but is going to look and feel great, then Fairtrade or organic products are the way you should be heading. However, if you have a one off event, where you just need t-shirts for the single day, maybe the Basics collection t-shirt is more suitable.

If you have managed to get this far then you’re most likely wanting to get some t-shirts in the near future. For more information or advice on our products get in touch with our friendly team. If you would like a quote request a quote now.

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