Living in a (sustainable) material world

Global Recycling Day arrives on the 18th March. Right at a time when the fashion industry finds itself under a brighter spotlight than ever. Recent Fashion Weeks in New York, London and Milan have placed greater emphasis on production methods and materials. From September 2025 through the 2026 Fashion Week season, sustainability is becoming an […]

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H&M’s Big Bet on Recycled Cotton and the Future of Fashion

H&M Brand Logo

H&M just made a headline-grabbing move, a multi-year partnership with textile recycler Recover™ to scale up the use of recycled cotton across its collections, aiming for 100% recycled or sustainably sourced materials by 2030.  At first glance, it sounds like another glossy sustainability announcement, the kind fashion giants love to make. But this one we […]

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The Hidden Data Behind Sustainable Uniforms: What 1,900 Businesses Told Us About the Future of Workwear

We analysed over 1,900 real-life sustainable uniform and merch buying decisions made by businesses who used our product recommendation tool between 2023 and 2025. To analyse this data, we reviewed actual search behaviour and purchasing decisions from real life business customers, to gain much more accurate insights compared to self-reported surveys. Here’s a quick snapshot […]

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Why is sustainable fashion important?

As much as 40% of manufactured clothing is never sold or worn. Sustainable fashion focuses on creating clothing, shoes, and accessories in ways that are mindful of the environment, promote fair working conditions, and minimise waste. As awareness grows about the environmental toll and ethical concerns tied to fast fashion, sustainable fashion has captured global […]

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Sustainable Fashion Statistics: 60+ statistics for 2024

When it comes to fashion, sustainability is a hot topic. Since the Rana Plaza Factory collapse in 2013, ethically sourced sustainable fashion has gained significant traction and has been in the spotlight ever since. The world we live in today is changing faster than ever, and fashion is continuously evolving, as are the facts and […]

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How Taylor Swift’s UK Eras Tour is Changing Merchandise Culture and Boosting Local Economies

Taylor Swift’s upcoming Eras Tour in the UK isn’t just about sold-out stadiums and chart-topping hits. It’s shaping up to be a major economic driver, with fans eager to express their love not just through ticket sales, but also through pre-tour merchandise purchases. This trend raises an important question, is pre-tour merch the new norm? […]

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Stanley/Stella discontinued styles and replacements (May 2024)

Stanley Stella replacements

This blog post serves as a guide for those who previously purchased Stanley/Stella products and are looking for replacements and alternatives following the launch of their 2.0 collection. Completely discontinued styles (no direct replacements – alternatives available) Below you will find the styles that have been completely discontinued by Stanley Stella alongside the alternative products […]

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Eco Tourism: What is The Airline Industry Doing to be More Sustainable?

Eco Friendly Travel.

Travelling the world, reducing your carbon footprint, and supporting sustainable practices. Is it even possible? This blog post discusses what the airline industry is doing to be more sustainable. To say that achieving net zero flying by 2050 is challenging is quite an understatement! But the link between air travel and rising global temperatures must […]

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