Design Considerations

To help you get the best results from your printed or embroidered clothing, here are some simple things to consider...


Colours and Print Methods

Different print methods create different results, screen printing allows you to match Pantone colours and is good for consistent, and large print runs. Whilst DTG and Digital Transfer printing is suited for smaller runs, but colours can’t be matched exactly. WIth DTG and Digital, colours may vary over large print runs.



Whilst we try to keep our embroidery as simple as possible, the more intricate the design, the more expensive it becomes. Cost is determined by stitch count, the smaller, and simpler the design: the lower the stitch count (and price). Also consider that a large embroidery will get heavy, so although it can be done, an A3 size embroidery will be impractical and expensive.


Artwork Resolution

All artwork should have a minimum resolution of 300dpi. Images downloaded from the internet (72dpi) will appear pixelated when printed. We always recommend using vector artwork where possible.


Printed Clothing vs What You See on Screen

What you see on a backlit computer screen will be different from what is printed on paper documents, business cards, letter heads, etc. These will also be different to what you see printed on clothing. What you see on the screen will never be an identical copy to what is on the garment. This is because of the way colour is created on the monitor, and varying settings from device to device. Generally they appear duller when printed because your monitor is back lit, although the colour difference is often very minimal.
If you are seeking perfection we always recommend you get a printed sample first.


Shiny shiny!

Flourescent and metallic inks, as well as extras like re-labelling take longer so allow a few days to turnaround.


Use CMYK instead of RGB

In photoshop ensure your colour setting is CMYK rather than RGB. CMYK is used for print whereas RGB is used for the internet.


Gradients and DTG Printing

If your artwork contains gradients, and we are DTG printing it onto coloured garments, we recommend that you have a sample printed first. The DTG printer reads the gradient as a number of different shades, and can cause issues as a white base layer is applied to the coloured garment fist.
We typically recommend removing the gradient from the artwork.


Screen Printing Complex Designs

When using photographs or complex designs created in Adobe Photoshop in most cases we would suggest a DTG print. However, if screen printing works out more economical, we will have to charge for colour separation. We always recommend using vector artwork when screen printing (colour separation is not required for vector artwork).


Artwork Positioning

The positioning of artwork varies depending upon the size of the garments. However, the standard distance from the collar is 8-10cm. If you want a specific distance from the collar please inform us when placing your order. If no measurements are specified we will use our best judgement to match the mockup, however placement can never be exact.